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The Partnership for Safe Medicines (PSM) is a public health organization comprised of groups and individuals that have policies, procedures. or programs to protect consumers from spurious or contraband medicines. PSM (www.safemedicinesindia.in) represents more than sixty organizations in this effort, and acts as the central location for news and policies on these issues, through the PSM blog, newsletters, Safe Meds Alert System and press releases. The Partnership plays a major role in spreading the drug safety message by communicating three key points: I) spurious medicines exist; 2) they are not safe: 3) you can take action to avoid them. To disseminate these messages, we use several communication channels, including the recently re-designed SafeMeds Weekly updates to keep everyone informed of the latest issues here and abroad. We also distribute rapid email alerts in partnership with the Food and Drug Administration through our SafeMeds Alert System, which provides up—to-the—minute alerts to industry, law enforcement, public health officials and other interested parties.

Target groups for PSMs effort

Activities and Materials

CCEA

Consumer Online Foundation

Healthy You Foundation

Indian Medical Association

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